End Of Summer Sale
END OF SUMMER SALE - SAVE UP TO 30% OFF.
Our End of Summer Sale is here – the more you spend, the more you save!
Enjoy 20% off orders under £200, 25% off when you spend £200 or more, and a huge 30% off when you spend £300+.
It’s the perfect time to stock up on your favourite cycling essentials while we clear space in our warehouse for the new winter kit. Be quick – offers are only valid while stocks last and end at 11:59pm on Monday 25th August 2025.
No discount code needed – savings apply automatically at checkout.
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The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Paragon Deep Winter Overshoes
Refined essentials for riders building their foundation. Designed with comfort, versatility and understated performance in mind, Primary delivers elevated everyday cycling apparel at an accessible price point.
Primary Bib Shorts
The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Unisex Paragon Jersey - Plum
The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Unisex Paragon Jersey - Orange
The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Unisex Paragon Jersey - Olive
The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Unisex Paragon Jersey - Crimson
The pinnacle of technical cycling apparel. Engineered with the most advanced fabrics and construction methods, Paragon pushes the limits of comfort, protection and performance for riders who accept nothing but the absolute best.
Unisex Paragon Micro-Fleece Long Sleeve Jersey
Refined essentials for riders building their foundation. Designed with comfort, versatility and understated performance in mind, Primary delivers elevated everyday cycling apparel at an accessible price point.
Women's Primary Shorts
Refined essentials for riders building their foundation. Designed with comfort, versatility and understated performance in mind, Primary delivers elevated everyday cycling apparel at an accessible price point.
Primary Shorts
Refined essentials for riders building their foundation. Designed with comfort, versatility and understated performance in mind, Primary delivers elevated everyday cycling apparel at an accessible price point.
Women's Primary Packable Jacket
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